Monday, March 26, 2012

Minecraft revenues hit $80 million, Mojang approached to do TV shows

We already know Mojang head Markus "Notch" Persson is probably the world's greatest boss, after that big fat bonus he gave his employees, but given how much Minecraft has made for the studio, that $3 million seems almost like a drop in the bucket. 
Since the game launched in October 2010, Minecraft has seen 25 million downloads and 5 million purchases, which adds up to $80 million in revenues.  Yeah, that's a lot of money.
Minecraft's popularity has earned Mojang quite a bit of attention from other entertainment industries as well.  Mojang's chief executive Carl Manneh says the studio has been approached by Hollywood producers interested in making TV shows out of the IP. 
"We’ve been approached by a number of high-profile Hollywood producers and asked to do TV shows.  We may do that. It’s hard when you don’t have any experience and someone comes to throw these ideas around. We have so much to focus on with just the game development and growing the business. But if the right idea comes along and the right people that we’d want to work with, we’d say why not?”
Not that they're in any hurry to expand.  When former Facebook president and Napster co-founder Sean Parker tried to woo the studio into letting him sign on as an investor, he did so by flying the entire staff to London on his private jet for a night of partying.  In the end, Mojang still turned him down.
“Generally we didn’t want to raise capital at the time and we still don’t," Manneh adds.

Source: Neoseeker


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